Zara presents its new SS22 swimwear collection

Zara SS22 swimwear collection

Are you going to enjoy a vacation soon? Have you chosen a beach destination? Before you have to pack your suitcase, you might want to take a look at the new Zara swimwear collection. A collection in which swimsuits are the protagonists.

A few years ago swimsuits did not have a major role in bathroom collections. Moreover, in the campaigns of fashion firms, finding a swimsuit was anecdotal. Today, however, Zara makes them protagonists of this campaign starring Taylor Hill and invites you to take them beyond the limits of the beach.

the swimsuits

Swimsuits have been gaining prominence in recent years and are no longer just a garment for the bathroom. That is what Zara wants to convey in her latest campaign, in which she encourages us to try them and dress them as bodysuits combined with denim shorts.

Zara SS22 swimwear collection

For this, he does not propose any swimsuit but Cut out pieces. Or put another way, swimsuits with opening details on the front or sides. Designs, therefore, daring with which we all probably do not dare. Luckily they are not alone.

Zara SS22 swimwear collection

We also find in this new Zara swimwear collection designs with straight necklines and open backs with lacing and pieces that stand out for their asymmetry. In fact, the asymmetric neckline swimsuit and draped fabric detail is one of our favorites in this collection.

You don't want to give up the bikini idea but you like to follow trends? Zara includes in this SS22 collection a tie halter neck swimsuit and front opening that will give you a feeling similar to that of a bikini. You won't have to give these up though; even Zara includes some in this collection.

Do you like Zara's bathroom proposals?


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