The change of logo, the controversy created from one of the photos of its cosmetics campaign and the new SS19 campaign They have made Zara on everyone's lips this week. We ignore the first ones to focus on her new campaign inspired by Morocco, in the peace of the desert, its red sunsets ...
Steven Meisel He is responsible for Zara's spring-summer 2019 campaign in which light is one more protagonist. Because it is that warm light that evokes summer that manages to give meaning to a collection in which the colors of the dunes rule and dresses, slippers and long necklaces are essential.
What looks like a tent in the Moroccan desert serves as the setting for Zara's new spring-summer 2019 campaign. An appropriate setting for a collection inspired by that country and dominated by the Earth colors, the loose silhouettes and the long necklaces.
Essentials of the new collection
The long dresses they stand as a key garment of the new season. The perforated patchwork dress with a V-neck is one of the garments that has attracted our attention the most in this new collection. But it is not the only dress that has; Kaftan dresses with contrasting trims seem to us a great alternative to enjoy summer comfortably, don't you agree?
The pajama sets made up of baggy trousers and camisoles also play a major role in this campaign. As well as cape pants that are combined with short sweaters or tunics close to the waist with contrasting ribbons.
As protagonists as the garments are the accessories in this campaign. The slippers and sandals with ethnic details they become the star footwear of the season. Long earrings, necklaces, bracelets and hair accessories are also not lacking to complete the outfits.
Do you like the new Zara proposals?