Njengoba sekuyinsika yenkampani yaseSweden, ukwethulwa kweqoqo elisha le-H & M nomklami wezivakashi kuba ngomunye wemicimbi yesizini. Lokhu kuwa, wonke amehlo abheke kokulindelekile iqoqo lisayinwe ngu-Isabel Marant, omunye wamakhosikazi obugagu. Ukubambisana akudumazanga muntu futhi singasho vele ukuthi sibhekene nempumelelo enkulu emlandweni wale nkampani ebiza izindleko eziphansi.
Akuzona zonke izinsuku lapho ungathola khona ukwakheka kwe-Isabel Marant, noma ngabe kungamanani entengo aphezulu kakhulu kunalokho esivame ukukuthola ku-H & M. Futhi ukuthi iqoqo, elangena ezitolo ngoNovemba 14, alinazo izindleko eziphansi. Izingubo, amabhantshi, amabhulukwe noma izesekeli ngamanani aphakathi kuka-19,95 no-299 euros, futhi lokho kukhombisa isitayela se-chic saseParis sika-Isabel Marant kuzo zonke izinhlangothi ezine.
Ukusabela okujwayelekile kube ngesinye senjabulo, kubangele olayini abade ezitolo ngosuku lokwethulwa kwalo, okulindelwe esingakakuboni isikhathi eside. Ngalesi sikhathi yebo IH & M isishaye into ecokeme.
U-Isabel Marant ujoyina uhlu olude lwabaqambi abalethe amathalente abo ku-H & M ngaleli qoqo. Ngemuva kokusebenzisana okudumile njenge UVerace, uLanvin noma uJimmy Choo, inkampani yaseSweden ithole igoli ngaleli qoqo likanokusho elibangela ukuzwa ezitolo ezikhethiwe ukuthengiswa. ESpain, bekunezitolo eziyishumi nanye kuphela ezikhethiwe, ezanele ukuhlola impumelelo yaleli qoqo le-capsule: ngemizuzu embalwa zonke izingcezu zomklami waseFrance zathengiswa.
Ngemuva kokulinda izinyanga eziyisithupha, selokhu kwamenyezelwa ukusebenzisana, abalandeli bakaMarant babenesikhathi esibekiwe ekhalendeni futhi abethuswanga ulayini owenziwe ngaphambi izitolo ezikhethiwe. Kuthathe imizuzu embalwa ukushiya ama-rack rack engenalutho. Umsangano ophelele.
Kepha yini okukhethekile ngeqoqo le-Isabel Marant? Yebo, okokuqala nje, leli iqoqo eliyingqayizivele, ukusebenzisana kwama-greats, okuzobeka ukuthambekela kwesizini. Izingubo ziyi-100% Marant, nenhle, kepha ngokuthinta i-bohemian nedolobha. Kuzo, i-French chic ihlanganiswe nesitayela sedwala esilawule imfashini kumasizini amuva nje. Ubuhle obukhululekile, obulungele usuku nosuku.
Phakathi kwezingcezu ezivelele kakhulu kukhona, okufiselekayo 'Amabhuzu ama-suede ama-suedengemiphetho. Akungabazeki ukuthi inhloso yesifiso sokuqoqwa, okuzuzwe kuphela abanenhlanhla. Kepha hlisa umoya, ngoba ama-clones ale modeli asevele aqala ukuvela yonke indawo, enye ye 'kumele' ye isikhathi sokwindla-ebusika (Ezitolo ezinjengeMango noma iStradivarius ungazithola zifana ngentengo ebiza kakhulu).
Futhi asikwazi ukulahlekelwa umbono we iparele ibhantshi elihlotshisiwe, ucezu olubiza kakhulu eqoqweni futhi olunye lwezinto ezilindelwe kakhulu ngabalandeli bomthungi wezingubo waseFrance. Inhle, iyahlukahluka futhi inokuthintwa kobuhlanga okunikeza ukuthinta kwentsha kakhulu. Ngaphandle kokungabaza, elinye likaswidi ekhabethe lezingubo.
Izikibha zoboya, izikibha zelineni elimhlophe, izingubo zikasilika eziphrintiwe, amabhulukwe esikhumba, ama-blazers, iziqu ze-sequin, iziqongo, iziketi nezingubo zoboya kuphalethi lamathoni apholile lapho kugaywa khona ukuphrinta nophayi. Futhi ukuqedela ukuqoqwa, ukukhetha okuncane kwezesekeli njengamacici, imigexo, amabhande nezikhafu. Ukuthinta okuhle ekubukeni kuka-Isabel Marant.
UMarant wayefuna nokudlulisa umoya wakhe we-bohemian ku- iqoqo lamadoda, lapho izingubo zangaphandle, ibhulukwe lesikhumba elinjengesitayela sebhayisikili, izikibha eziphrintiwe, kanye nesiketi sesifanekisosokugqamile.
Izithameli ezisencane zikwazile ukujabulela ukwakheka kukaMarant, obekufuna ukufaka ukusebenzisana a ulayini wentsha lapho imibhalo iba ngabaphikisi ngokuphelele. Iqoqo elifana nelomuntu omdala kepha ngamanani amakhulu wokuhlubuka, iphuzu elilodwa lokuzijabulisa.
Kubi ukuthi ithengiswe maduzane. Kodwa-ke, sisenesikhathi sokubamba ezinye izingcezu ezivela kuleli qoqo lamaphupho. Isistimu yokuthengisa yala maqoqo akhethekile (umuntu ngamunye wayenomkhawulo wemizuzu engu-15 wokuthenga) isho ukuthi kukhona okumbalwa uyabuya, ngakho-ke kungenzeka kube khona ithuba okwamanje.
Labo abangahlali eduze nezitolo ezikhethiwe bazoba nenkinga enkulu kakhulu. Uma kunjalo, kufanele uzihlomise ngokubekezela uphinde ungene enetheni ukuthola lezo zingubo ukuthenga okuthe xaxa noma amawebhusayithi wokubhida afana ne-eBay. Abaningi basebenzisa la maqoqo ukuthengisa kabusha izingubo kamuva, ngakho-ke akunzima ukuzithola. Ukhiye akumele ukhishwe, yazisa inani abakucela lona nokuthi uzimisele ngempela yini ukulikhokha.
Uma ungomunye wabanenhlanhla asebenazo 'Isabel Marant uthele i-H & M.'ekhabethe, zizwe ukhululekile ukulibonisa ngaphambi kokuba ama-clone alo ahlasele izitolo. I-blogosphere isemlilweni, kunababhlogi abaningi kulezi zinsuku abafaka lezi zingubo ekubukekeni kwabo, futhi sesivele sabona osaziwayo abaningana abasele bekhathele ezinyaweni zeqoqo (elihle UFreida pinto ngejakhethi yobuhlalu). Njengoba bekulindelwe kakhulu njengoba le mpumelelo ibikhona, asikwazi ukusiza kepha sizinikele komunye wama-greats wemfashini. Sihalalisela u-Isabel Marant kanye ne-H & M. Siyethemba ukuthi kuzoba nengxenye yesibili (futhi singayithenga).